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Protected by Mediaocean represents a fundamental shift in ad verification.
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Our next-gen ad verification solutions are built for an evolving media landscape.
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IVT Detection

Zero tolerance for invalid traffic

Protected by Mediaocean's IVT Detection plays a critical role in preserving digital advertising integrity. With over a decade of experience, we deliver unparalleled detection and monitoring—protecting your budget and your inventory from invalid traffic.

IVT Detection
IVT Detection

Shield with check

MRC-accreditation

Our trusted tools for monitoring and verifying traffic quality at scale ensure compliance with industry standards and protecting ad spend.
Medal

Pioneering methodology

Our patented approach for intricate and detailed scoring sets the standard for accurate IVT detection and ensuring reliable traffic verification.
Graph two arrows

Comprehensive analysis

Powered by 1,200+ unique logical algorithms, our system detects and filters invalid traffic, ensuring a secure advertising environment.
Data analysis

Real-time insights

Our platform provides invaluable traffic trends and analysis with actionable data to optimize marketplace performance and enhance ad quality.

No blind spots

+
General Invalid Traffic (GIVT)

Data centers

Traffic from data centers, bots, and scripts

Bots and known crawlers

Automated traffic from recognized bots

Irregular activity

Unusual patterns deviating from normal behavior

Non-rendered ads

Ads served but not displayed to users

+
Sophisticated Invalid Traffic (SIVT)

Proxy traffic

Traffic masked by proxy servers

Automated activity

Fraudulent traffic mimicking real users

Inventory spoofing

Fake ad inventory that appears legitimate

Falsified events

Fake events to deceive ad systems and reports

Out-of-store traffic

Fraudulent traffic from unintended sources

Group of circles

Comprehensive

A complete toolset for ensuring traffic quality and integrity across all platforms
Lighting bolt

Innovative

Patented methodology ensuring precise detection of invalid traffic
Stopwatch

Real-time

Instant access to optimization opportunities for enhanced traffic quality
Shield with check

Compliant

Aligned with IAB, MRC, and TAG standards, ensuring trust and transparency.
Omnichannel

Scalable

The ideal solution for businesses of all sizes and growth stages
Dollar

Cost-effective

Advanced detection with superior accuracy at competitive pricing

Get Protected

Ready to protect your inventory and ensure the highest quality traffic?

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